What sets us apart from other investment managers?
Fundamental and disciplined investment process
At Hong Leong Asset Management Bhd (HLAM), we are fundamentally driven with ideas carefully assessed through primary in-house research and best-in-class external research. We rely primarily on fundamental analysis, and use a combination of top down and bottom up analysis in determining optimal asset allocation between different asset classes, seeking undiscounted values and growth potential in the different companies. We look for companies with strong management, good earnings and business environment, strong financial position and liquidity as well as attractive valuations.
Advantages of being part of a large conglomerate
HLAM is part of the investment arm of Hong Leong Financial Group Berhad, the holding company for Hong Leong Group’s banking and financial services. One of our advantages of being part of a conglomerate group is a better understanding of the overall changes in the market and economic environment. Our Group’s exposure into various sectors enables its subsidiaries to garner easier, faster, and more comprehensive access to information across all sectors. This plays a part in the fund management process to evaluate implications of these changes to investment outcomes.
We provide investment services for: